Kaseya this week unveiled a variety of services designed to help partners launch new practices and grow recurring revenue.

Packaged under the label “Kaseya Powered Services,” the new offerings give partners a “Go-to-Market-in-a-Box” bundling that pulls together several of Kaseya’s newest marketing, training and enablement capabilities. This includes the new AuthAnvil Security-as-a-Service (SECaaS) offering and the Traverse Network Monitoring-as-a-Service (NMaaS) offerings. In the fall, the company will add cloud management-as-a-service (CMaaS), which leverages technology Kaseya acquired when it bought Unigma.

Jim Lippie, general manager, cloud computing at Kaseya, says the new Kaseya Powered Services capabilities offer a seamless, end-to-end experience that provides partners everything they need to launch campaigns, attract prospects and close new business. This includes services optimized for product positioning, sales training, pricing, packaging and lead generation. Among other things, Kaseya this includes everything from sales collateral to pre recorded webinars.

The cost for all of this is as follows:

AuthAnvil Security as a Service
-      $3,200 annual subscription, first year includes eight customer licenses w/ up to 250 seats
-      After the initial eight, each customer pack is $400

Traverse Network Monitoring as a Service
-      $5,000 annual subscription

“Our goal, of course, is to provide partners with $20 of value for every $1 dollar of investment they make with us,” says Lippie. “To do that, we have to provide the tools and capabilities that partners need and value most.”

Jim Lippie, Kaseya

When asked what the greatest opportunity for MSPs is today, Lippie said it’s clearly security. To wit, he says, only 25 percent of MSPs today offer their customers two-factor security authentication and single sign-on. To Kaseya, this is a massive opportunity for MSPs—and a necessary one. Lippie notes that many of the vendors that offer this technology are trying to sell it directly to customers.

“I fear that if partners don’t get into the game, then these vendors will come in and take revenue that should be [partners,]” Lippie says.

Kaseya Powered Services, he adds, were designed specifically, to prevent this from happening.

Editor's note: since publication, Kaseya has clarified its pricing strategy.