Available On Demand

The MSP market is maturing. All IT providers have access to the same tools and technology. Prospects have trouble seeing a difference between providers so price becomes a deciding factor. What if you could command higher prices and eliminate price as an objection? Top MSPs are commanding monthly fees that are 20%-40% higher than average providers. During this session, Gary Pica will show you how to create a true competitive advantage.  You will learn:

  • The concept of creating Value-Based MSP
  • How to command a higher monthly fee
  • How to implement a Value-Based selling approach
  • How to start moving up the MSP Value Stack!

Once you understand how to become a Value-Based MSP selling you will dramatically impact both sales and profitability. 

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Gary Pica, Owner, TruMethods, LLC
Gary Pica is widely regarded as the definitive expert in the managed services sales process. During this session Gary will share the key math and science that drives the results of top providers. His process will give you a sales framework that will ensure positive results.