Storage Guardian, the online backup provider that works with service providers, has announced their “Virtual Backup Roadmap” program, which is a fancy way of saying that they’re no longer charging upfront for transitioning a Microsoft SQL Server 2008 installation from on-premise to virtualized. Interested?

Since Storage Guardian only charges by volume, there’s no additional software licensing fees for virtualizing a database, according to their press release. That means that MSPs catering to small businesses have a more cost-effective way of backing up an SQL Server 2008 deployment to the cloud.

Powering the backup provider’s SQL platform is Asigra Televaulting technology, which Storage Guardian says handles incremental backups with automatic truncation; integrates open and ‘hot’ SQL Server backups within network backup routines; support for rollback restores; and automatic validation and test restore options.

This is, of course, a pure marketing move: Storage Guardian gets to crow about their compatibility with the upcoming SQL Server 2008 Release 2 while pressuring rivals, some of which have hidden software license fees.



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